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Dior Perfumes entrusted I.C.O.N. once again their corner shop in the famous Galeries Lafayette department store in Paris Haussmann. Light should support its stand concept called “three Axes" which conceals 3 lines (Skin care, Cosmetics, and Fragance).
We had to select the most suitable optimal technology for each of these three atmospheres and realize an accentuating effect in an already bright environment while preserving an excellent color rendering.
For example, for the very modern, black lacquered make-up corner, the light is rather cool white in general and those for accentuation even more; for the skincare space a little less and for the perfume we go for something warmer.
Our company works regularly with this big name. We were in charge of some guidelines representing the 4 universes of the brand, declined in the world.
A technical study that bears fruit since then followed by first projects for the flagstore in Champs Elysees (France), the corner in Galeries Lafayette Paris Haussmann (France), the renewal of stores at Xian Saga, Shanghai Grand Gateway, Huai Hai Parkson Shanghai (China) and Dubai Mall (United Arab Emirates). Others are coming. Our firm carries out the study and sometimes the follow-up (if needed) of construction in order to make them coherent with the guidelines and thus preserve the image of the brand everywhere.
Client
: Parfums Christian Dior
Project Team
: Parfums Christian Dior
Dates
: 2018-2019
Surface
: 45 m2
Missions
:
Corner shop rehabilitation
Retail lighting consultation
